What Makes a Great Law Logo
Law logos that most firms use are already over used. A gavel or the scales of justice are found in almost every law firm logo you find, and they think that this is something good to put in their logos, and everybody thinks that way. Law firms need to be creative with their logos so that they will stand out from the crowd. If you are having trouble designing a logo for your law firm that does not look like everybody else’s here are some suggestions below.
Classic designs are still in and looks great. You can communicate what a lawyer does by using a pillar, the scales of justice, or a gavel. These symbols communicate to people that your business is the law. But a logo does not have to be the first picture of a gavel that you see. You need to add something creative to it. You can make a gavel and pillars from different items like newspapers, lighthouses, and even animals. Giving your old icons a new twist is what we are trying to say here.
You can also create a logo from a single point. The first letter of one of your partner’s names can be a good example. A good letter is that which can be found in many partners’ names, if possible. If you make the logo focus on a single letter especially one of the rare ones, then it could be a good way for your brand to be known well. Using the letter Z to make a logo for Zanes law is one good idea.
It is through your logo that people will know what your specialty is. If you put a man and a woman into your logo, people will know that you are a lawyer that has to do with divorce, family, etc. A person on crutches would be a good logo for a personal injury lawyer. You can use marijuana leaves to portray the scales of justice. This is ideal for a niche market. There can be a connection made with your customers if you use these types of logos. These will let your clients know what you do and how you can help them.
You can also use you law firm’s name in your logo. Many law firms use the power of their names for attracting customers. Using your name is a great way to build your brand or reputation. If the logo design is not well executed then it will not achieve its purpose. If you want to put a professional stamp to your logo then you can put an icon or a monogram and pair it with your name. Your logo should inspire confidence in the strength and integrity of your business.