international trademark protection

Understanding the Lanham Act Trademark Law Essentials

Introduction:
The Lanham Act stands as a cornerstone of trademark law in the United States, providing essential protections for brands and consumers alike. Understanding its intricacies is crucial for businesses seeking to safeguard their intellectual property and maintain a competitive edge in the marketplace.

Overview of the Lanham Act:
Enacted in 1946, the Lanham Act governs trademark registration, enforcement, and protection in the United States. Its primary objective is to prevent consumer confusion and deception by regulating the use of trademarks, service marks, and trade names in commerce. Under the Lanham Act, trademarks serve as indicators of the source or